Springing Into Brooklyn

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NEW YORK | SHOP | 03.11.2010 | Kara King. It’s time to cast off the cold for a fresh outlook on whether it’s what to wear, where to go, or how to make your four walls feel like home. For inspiration, we ventured across the bridge to Williamsburg, where the view is always interesting. We found a tweaked take on an antique shop stocked with funky finds from around the globe by owners who are as interesting as their inventory, along with a clothing boutique that beckons a background in hard-hitting journalism to scout headline-worthy statement pieces. Sometimes a subway ride (well…maybe a cab ride) can truly perk-up your perspective.

EYEWITNESS STYLE
New York Fashion Week came and went, as did the familiar faces in the front rows, including the big-name buyers. That made us wonder about smaller shop owners, the as-yet nameless faces that sit a bit further from the front row -- and the ones who bring big designer labels to little neighborhoods.

One of this Fashion Week’s third-row regulars was Candice Waldron and her close-knit team of clothes mongers who hit the shows to scout the 35-odd new and emerging designers’ collections they eventually stock in their 600 square-foot attention-grabbing Williamsburg boutique, Jumelle.

The lust-worthy labels hanging against the shop’s vintage floral wallpaper include Alexander Wang, Isabel Marant, Loeffler Randall, Rachel Comey, Preen and, newly added, Ports 1961, to name a few. But one of the store’s favorite – and perhaps the most coveted -- is CFDA fashion fund winner Gary Graham. “Some of our regular clients come to see just what we’ve selected from his collections,” Madeline Virbasius, a long-time Jumelle buyer and associate explains.

Located on the bustling Bedford Avenue, Waldron’s grown-

JUMELLE: Candice Waldron and her close-knit team of clothes mongers scout for emerging designers' collections.

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