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Kiehl’s Helps Mother Earth

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Posted By Nadia Dabbakeh | 03.19.2010 | 12:58 PM  

Every Earth Day, Kiehl’s collaborates with eco-conscious celebrities to design packaging for one of their all natural products.


This year, the skincare company has teamed up with artist Jeff Koons, actress Julianne Moore, musician Pharell Williams and pro-surfer Malia Jones to create labels for its Acai Damage-Protecting Toning Mist.


kiehl's

The specifically designed labels for Kiehl’s Acai Damage-Protecting Toning Mist, by (from left to right) Jeff Koons, Pharrell Williams, Malia Jones and Julianne Moore.

 

While last year all proceeds benefited the Waterkeeper Alliance, raising $100,000, this time around they’re hoping to raise their mark and aim for up to $200,000 for the Rainforest Alliance. Kiehl’s promises that 100% of proceeds will be donated to the charity.


Now this is a celebrity collaboration I can really get behind.

 


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