Boy. Meets girl.

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Posted By Nadia Dabbakeh | 03.30.2010 | 12:19 PM  

Boy. by Band of Outsiders is one of my favorite labels: the menswear inspired blazers, skinny pants, and most coveted, last fall’s necktie bandage skirt, are always at the top of my must have list.


Designer Scott Sternberg has created a cult brand, even winning the best-menswear-designer award last year from the CFDA in a tie with Calvin Klein’s creative director Francisco Costa. Quite a feat for a former Hollywood talent agent with very little design training.


Boy. by Band of Outsiders


Unfortunately for us, the line ranges from $135 for a T-shirt to $1,750 to a blazer – a less than affordable price for ‘basics’. If you’re also a fan, you’ll be pleased to hear that Sternberg is launching girl., a less expensive diffusion line with more feminine touches.


The designer wants to push his $12 million business into a $40 million one in the next three years, which he knows requires a broader client base, and to expand in the world of womenswear.


For him, that means going from two women’s collections per year to four, and meeting with equity investors to find financing for the expansion. For us, it means more Boy. inspired clothes for the girl.’s.


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